Influencer Marketing


Influencer marketing, looks interesting hé? You want to get started, but you don’t have an idea of how it works? Connus has created a kickstarter program for those who don’t have an idea how influencer marketing effectively works. Together we can set out a plan that maps out the fundamentals and gives your business exactly what they need for their campaign.

1. Define your goals

Setting clear goals is the foundation of a successful influencer marketing campaign. You want to know what outcome you expect from your relationship with an influencer, maybe you want to increase brand awareness because a new product or event is coming up?

We’re here to offer a helping hand as you figure out what it is that you want from this process so we can help make sure those things happen for you!

2. Identify and define your audience

Once you have set out the goals of the influencer marketing campaign, we’re going to look for a way to identify and define your ideal target audience. The Connus kickstarter program creates a buyer persona which includes demographic, behavioral and psychographic segmentation.

After determining this information about potential consumers for your brand, it is easier to match them with content creators tailored specifically towards their needs – resulting in better engagement!

3. Find the right content creator / influencer.

Last but not least, let’s find your perfect match. Finding the perfect person for your campaign is essential to its success and can make or break it! Our team of experienced people will help you determine who would be best suited for the job based on what we know about them so far. You may even have something specific in mind? We’re here to listen and see if our suggestions match up.

If you want to kickstart your campaign with us, leave your contact information below.

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